You have the power to turn on or turn off the productivity of the people who work for you. You are the crucial interface between the employee facing your customers, or on the service desk and the managers of the organization.
The role of a British sales-person isn’t to ‘sell’ in the American sense. If you want to sell to British customers (and other customers who have somehow acquired the famous British reserve), you have to do something different. You have to make your potential customers want to buy. You have to create demand! The ‘ABCD’ of selling! No it doesn’t…read more →