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VIDEO: GFSB Marketing & Sales

VIDEO: GFSB Marketing & Sales

A small marketing budget does not mean you cannot meet your goals and business objectives, you just have to be more creative in your marketing tactics. This half day workshop will show you how to get maximum exposure at minimum cost. Learn effective, low cost and non cost strategies to improve sales. Develop your company’s image and build your bottom…read more →

Strategic thinking – You can do it

Strategic thinking – You can do it

You’re the boss, but you still spend too much time on the day-to-day. Here’s how to become the strategic leader your company needs. In the beginning, there was just you and your partners. You did every job. You coded, you met with investors, you emptied the trash and phoned in the midnight pizza. Now you have others to do all…read more →

Leadership models

Leadership models

Leadership models help us to understand what makes leaders act the way they do.  The ideal is not to lock yourself in to a type of behavior discussed in the model, but to realise that every situation calls for a different approach or behaviour to be taken. Two models will be discussed, the Four Framework Approach and the Managerial Grid….read more →

Factors of leadership

Factors of leadership

There are four major factors in leadership: Follower Different people require different styles of leadership. For example, a new hire requires more supervision than an experienced employee. A person who lacks motivation requires a different approach than one with a high degree of motivation. You must know your people! The fundamental starting point is having a good understanding of human…read more →

Expectancy theory

Expectancy theory

Vroom’s Expectancy Theory states that an individual will act in a certain way based on the expectation that the act will be followed by a given outcome and on the attractiveness of that outcome to the individual

Competencies – Key behaviours

Competencies – Key behaviours

Job competencies are the skills and personal characteristics that an individual should possess in order to be successful in a position. Here is a small sample of the most commonly identified competencies, key behaviours and interview questions… Achievement Oriented Analytical Ability Communication Skills (Oral & Written) Creativity Decision Making Skills Diversity Orientation Flexibility Initiative Interpersonal Skills Motivation Judgment Leadership Management…read more →

Business networking

Business networking

Social Networking Etiquette – the one minute presentation Your Name/Company Name. Where you are based. How your business can benefit someone else. What specifically you are looking for. Description of your business (no more than two sentences). Present your business card or flyer to the person you are communicating with. Remember Business Networking is not about selling your business it…read more →